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Your first menu: 6 to 8 strong flavours are enough

Too many flavours make production complicated, stock hard to control and the display unfocused.

A sample line-up

  • 1 milk or vanilla flavour
  • 1 chocolate flavour
  • 2 fresh fruit flavours
  • 1 Indonesian local flavour
  • 1 nut or premium flavour
  • 1 flavour for kids and families
  • 1–2 signature flavours

A signature flavour does not need to be strange. It needs to be clear, tasty, consistent and easy to make every day.

Your first menu: 6 to 8 strong flavours are enough
Illustrative photo

“Better a few consistent flavours than many inconsistent ones.”

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